News

What ever happened to Nearby?

Yes, what ever happened to Nearby? The networking service we launched in Closr back in 2016, and was later removed from the app in 2017 at the same time we launched Closr Dashboard.

Well, it's soon back again. But in an app of its own. Meet https://nearby.me

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Truth is we never really stopped working on Nearby.

But we needed to fix a couple of burning issues for it to really work as good as we wanted. First of all, you can not have a business card app that forces the card receiver to also use the app. That was the fundamental issue to solve or Nearby would just be a stripped down, bad copy of relations you already have on LinkedIn, Facebook or whatever.

After working with this the last year, we have now gone back to the basics. We are trying to mimic as much as possible the way it works when giving and receiving good old paper business cards. But with a twist.

We've added information from 150+ social networks to gather a total of more than 100 data points to enrich the cards from people you meet. It's not just only about giving your card out, it's about remembering who you met, where you met them and what you talked about.

It's also about automatically finding ice breakers, interesting topics, stuff you share. All this to make your first encounter and first conversation as smooth as possible.

This is basically everything that happens before you get the contact card in to Closr and start building on that relationship timeline that will get you all the way to close that deal.

Nearby is launching in May 2018.

 
 

Nearby - Business cards 2.0

Introducing Deals!

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A SHORT MESSAGE FROM CLOAPP:

Today we launched Deals in Closr Dashboard.

With Closr Dashboard you can now also track your deals through a sales pipe with; 1. Opportunity - 2. Negotiation - 3. Proposal - 4. Win/Lost. It shows current team velocity on sent proposals and wins, and highlights weekly winners and your team average win ratio.

Used together with the gamification features of Closr Dashboard this really completes the service for small and medium sized companies with mobile sales people.

Read more, and set up your team today at https://dashboard.closr.io

 

We've just closed our biggest funding round to date at a company valuation of $22.5 million!

Cloapp, the company developing the sales- and relationship management app Closr, just closed a post-seed round of an unspecified amount at a valuation of $22.5 million. The new funds comes mainly from the current investors.

The additional funding follows the strong belief in the company's new b2b product "Closr Dashboard" (formerly referred to as "Closr for Business"), a subscription based web service that ties together teams of users using the Closr app and lets managers and team leaders set up goals and gamificate their sales.

The Closr app itself has already had a rapid growth among productivity app users in both Sweden, Germany and US during the last nine months, and are also starting to generate premium users. At the same time the company has been busy signing up big companies for the new Closr Dashboard and can already boast one of Swedens biggest banks, as well as a big real estate portal as vital pioneer customers, and there are many more in the process getting on-boarded already.

"With Closr Dashboard you get a visual overview of your sales people and all their activities. You can then set your own goals, have sales competitions and coach your team to greater sales - while also having fun together!"

Alex Lewerentz, CEO & founder at Cloapp

The Closr Dashboard has been the main project at Cloapp since they strenghtened the team with new CTO Rikard Askelöf, former Rebtel and Genifejden and Board member Fredrik Saatchi, former Regional Vice President (Northern Europe) at Salesforce CRM/Exact Target at the end of last year.

The Closr Dashboard will be open for teams to join in April 2017.

Fredrik Saatchi new board member at Cloapp

Cloapp announces the addition of Fredrik Saatchi to its Board of Directors

Fredrik Saatchi is the former Regional Vice President of Salesforce Marketing Cloud, with extensive knowledge of the CRM industry. Before that he worked in different Management roles at Swedish telecom company Tele2, Google and Microsoft. Fredrik is currently Vice President at Universum.

We are thrilled to have Fredrik join us, and his knowledge of the CRM industry will be crucial for Cloapp now that we are focusing on a more traditional b2b-model for our app Closr.

Alex Lewerentz, CEO & founder at Cloapp

Fredrik has already started helping out as an advisor during the development of Cloapp Relationship Hub and the transformation of Closr into a more traditional CRM b2b-model. The company's new app Nearby will continue to cover all the aspects of connecting new people together as well as adding a new and innovative ebusiness card designer to the mix. Soft launch for Nearby is planned for December this year.

With already thousands of users, I believe Closr has a great opportunity to claim the position as number one mobile CRM application for the SME market where today no large player is having a compelling offer. Todays SME customers drive their business via the digital interface and to manage relationships more efficient is key for their success.

Fredrik Saatchi, Board Member at Cloapp

Cloapp founders buys out external investor backed by IMOG Holding

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Cloapp co-founder and CEO Alex Lewerentz, together with shareholders Arnosa Trade & Invest and IMOG Holding has today announced the buy-out of investors Benitez Holding. 

Benitez Holding was the first external investor in Cloapp in April 2015 and previous to this date they controlled 27,4% of the company shares. According to Lewerentz it's generally hard for startups to secure smart money in the first round, and that could potentially have been a problem in future money rounds which he feels they now have solved for Cloapp going forward.

"We are really grateful for them [Benitez Holding] believing in us at such an early stage, and we thank them for helping us kick-start our plans with Closr. We now had the opportunity to offer them a very good exit and we all agreed it was the right time to do this before our next round later this year"

Alex Lewerentz, CEO

The Swedish company just had a successful launch of their app Closr in Germany where they occupied the App Store Productivity chart for some time, peaking at number four. The plan now is to multiply that formula and go for the US market.

"Germany was a good test-market. We already have a solid group of ambassadeurs and early adopters in the US, as well as some familiar faces that will definitely help us grow. It will be interesting to see what impact we can make on people's lives when it comes to improving their relations and networking"

Alex Lewerentz, CEO

"The goal last year for Closr was to get people to use the app to improve their existing relations. This year it's all about giving these people powerful networking tools to connect and interact with new people they meet"

Alex Lewerentz, CEO

The networking part of the app is also a completely new revenue stream that the company is currently working on.

With the ability to sell networking locations all over the world where people can meet and interact with other users, chat, exchange business cards, set up meetings, make introductions and find opportunities, Cloapp CMO Peter Eriksson aims to start making money already this year.

"The US market is definitely the key for us to hit our aggressive goals. We were at the Northside Festival on the east coast last year and at SxSW earlier this year. We just did the first virtual networking tests at Collision last week, and are going to TechCrunch NY next week. At big festival events like these, Closr is the perfect app! We just need to help people understand that"

Peter Eriksson, CMO